Are you looking for an innovative way to boost your business’s local visibility online?
By using local SEO citations, you’ll be able to gather all of the power your business needs to be found by residents in your area. The easier it becomes for people to find your business, the more money you can make.
Local SEO citations are crucial to your local SEO strategies. Let’s dive deeper to learn more about how you can use local SEO citations to increase your visibility and grow your business locally.
What Are Local Search Citations?
Simply put, a local SEO citation is a company listing on a website other than your own.
All local search citations list your company’s details, such as the name, address, and phone number (also known as NAP data) on third-party websites.
When your website is listed all over and other websites and directories point to it, it becomes easier for people to find you online.
By including this information and building citations on third-party websites, you can improve your company’s visibility and reputation in local search results.
The more relevant your business information to the user is, the more likely it’ll be that your business will appear at the top of search engine results pages.
Why Are Local SEO Citations Beneficial To My Business?
Local SEO citations help your business show up in relevant search results. When more people can reach your business, it’ll be easier to make more money and boost your business success.
Google also uses citations to validate if your business is authentic.
When Google and consumers view your business as legit and not a scam, it’s easier for them to trust you with their hard-earned money.
So, you can reach more people and build a solid reputation that makes it easier to sell your services and products through local SEO citations.
How Do I Write A Great Local Citation For My Business?
It’s pretty straightforward to write an influential local business citation. An excellent business citation should include as much information as possible.
You’ll find that the best citations all contain the standard NAP data. They also include some additional information such as your trading hours, a short description of your business, and your business email address.
There are two typical methods for writing and submitting your citations. You can either enter them as a manual submission or an aggregator submission.
Manual citation submissions require you to enter your business’s information on third-party websites physically. You can choose to either do this by yourself or by hiring someone to make the listings for your company.
This is a manual process. Each citation needs to be entered one at a time, making it time-consuming and slow.
Aggregator submissions work with automated services to enter the NAP data onto the data aggregator. Once you’ve loaded all of the information onto the platform, it will feed that data to multiple websites at once.
Aggregator submissions are faster than manual submissions. They make it easier to list your company in less time. This rapid process makes them a favorite among savvy business owners looking for an effortless way to improve their local SEO citations.
What Citations Do You Need For Your Business?
There is no specific list of must-have citation sources for your business.
Each city around the world will have its list of sources. You can use these sources and directories to list your business’s information. These sources can include but are not limited to online business directories, Yellow Pages websites, Facebook, and Google.
It’s crucial to do your citations correctly. They are the foundation of a robust local SEO strategy.
To get the best results from your citations, make sure to check your NAP data continuously. It would be best to update essential information such as your business’s physical address, trading hours, and contact details as changes occur within your company.
For the past ten years, our team at Buyseech SEO has been helping companies from all over improve their visibility online.